New “Dogecoin” Goes Viral in January as Market Rebounds

January kicked off with familiar energy in the crypto market. Prices are steadying, confidence is slowly returning, and traders are once again talking about Dogecoin.

However, the real question is: is this the moment Dogecoin takes off again, or does a new meme token take the spotlight?

This time, analysts are quietly pointing toward $LBRETT, a Layer 2 meme project still in its early funding phase that some believe could shape the next chapter of meme coins.

Dogecoin’s latest push sparks fresh attention

The House of Doge recently announced plans for a new mobile payments app called Such, aimed at helping everyday users and small businesses accept DOGE more easily.

For longtime holders, that kind of real-world use case feels like progress and helps explain why Dogecoin keeps resurfacing during market rebounds.

Source: TradingView

However, the Dogecoin price action has not fully matched the excitement. As of writing, DOGE trades around $0.0122, down 1.22% over the past month. In plain terms, sellers are still more active than buyers, and rallies keep losing steam.

While Dogecoin remains one of the most recognizable meme tokens, the current setup leaves many traders hesitant and open to alternatives like $LBRETT.

Layer Brett is engineering a new and better “Dogecoin” on Ethereum Layer 2

The idea of a new “Dogecoin” going viral does not mean copying DOGE’s path. In fact, it often means fixing what early meme projects lacked.

This is where $LBRETT enters the picture. Built as an Ethereum layer 2 project, Layer Brett focuses on speed, low costs, and scalability from the start.

Layer Brett has already raised over $4.466M through its ongoing ICO, with tokens priced at $0.0058. Rather than relying on hype alone, $LBRETT blends meme culture with tools designed to support long-term participation. That mix is why some analysts now describe it as the next big crypto.

What sets $LBRETT apart is how it approaches growth:

• Fast, low-cost transactions that make everyday transfers and interactions feel effortless, even during busy network periods.
• Immediate staking rewards that give early supporters a reason to stay engaged and grow alongside the community from day one.
• Clear, transparent tokenomics built around a fixed supply of 10 billion tokens

Why the market rebound favors Layer Brett over Dogecoin

Dogecoin’s updates may improve usability, but price momentum remains uncertain and largely dependent on broader sentiment. Layer Brett, by contrast, is still building its base, which gives it room to grow alongside its community.

With a public testnet launch live, $LBRETT is entering a phase that often attracts attention from traders hunting for low-cap crypto gems.

Its smaller market footprint also gives it flexibility that Dogecoin no longer has, especially for those thinking about the best long-term crypto rather than short-term noise.

The bigger picture heading into February

Every market rebound brings back old names, and Dogecoin will always be one of them. But rebounds also create space for new stories to form. This time, that story may belong to $LBRETT.

As traders reassess where momentum might come from next, many are turning toward projects that combine strong community and viral memecoin energy with real structure and utility. And January may be remembered as the moment a new and better “Dogecoin” narrative quietly began with $LBRETT.

Be part of the Ethereum layer 2 project set to make a major impact in 2026!

For more information:

Website: https://layerbrett.com 

Telegram: https://t.me/layerbrett 

X: (1) Layer Brett (@LayerBrett) / X

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