Bed Bath & Beyond launches hunt for America’s oldest coupon with $100K prize up for grabs

Bed Bath & Beyond is giving its iconic blue coupon a second life — and shoppers who held onto one could cash in.

The company recently announced a nationwide "Legendary Coupon Hunt" to find the oldest surviving Bed Bath & Beyond coupon in America, while giving its customers a shot at a $100,000 home makeover.

Through July 13, shoppers can bring any Bed Bath & Beyond coupon to participating Bed Bath & Beyond + The Container Store and Kirkland’s Home stores nationwide.

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Bed Bath & Beyond said the campaign is designed to send Americans searching through kitchen drawers, glove compartments, attics, basements and old scrapbooks for its coupons.

"For decades, our customers treated these coupons like treasure," Amy Sullivan, president of Bed Bath & Beyond, Inc., said in a statement. "They tucked them into purses, filing cabinets, cookbooks and memory boxes because they believed they would be valuable someday. We think they were right."

Sullivan added, "The Legendary Coupon Hunt is our way of celebrating the customers who helped build this brand while creating one of the biggest customer events in our history."

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Every coupon, including those that are faded and expired, will be honored and entered into the sweepstakes, the company said.

The grand prize winner will receive a $100,000 home transformation using products and services from Bed Bath & Beyond, The Container Store, Kirkland’s, Lumber Liquidators and Cabinets To Go.

The company will also award $500 gift cards to 100 winners and $100 gift cards to 50 winners.

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"The winner of the $100,000 home transformation will have the opportunity to reimagine nearly every room in their home with products, inspiration and solutions from some of America's most trusted home brands, creating a home that is more beautiful, functional and personalized to the way they live," as noted in the announcement.