Crypto Is the Most Muted Topic on X After Snooze Feature Launch

TLDR

• Crypto has become the most muted topic on X since the platform launched its snooze feature on April 22
• Head of product Nikita Bier revealed crypto outranks politics, the Iran conflict, sports, and business content
• AI-generated spam and InfoFi apps are widely blamed for the flood of low-quality crypto posts
• X changed its API policies in January to cut off apps that paid users to post crypto content
• The Fear & Greed Index sits at 29, reflecting ongoing investor anxiety in the crypto market

Crypto has topped the list of most-muted topics on X, beating out politics, the Iran conflict, sports, and business content. The data comes from Nikita Bier, X’s head of product, who shared the findings on Thursday.

The snooze feature launched on April 22. It lets Premium subscribers hide topics from their For You feed for up to 24 hours. Bier described it as a way for users to “crank up or turn down the slop.”

Crypto sitting at the top of the mute list points to real frustration among X users. The platform was once considered the center of crypto conversation online.

Much of the blame is being placed on AI-generated spam and so-called InfoFi apps. These apps paid users to post, which flooded feeds with low-quality content designed to game engagement rather than inform.

X moved to address this in January by changing its API policies. The changes cut off apps that paid users to post, targeting the wave of spam hitting crypto feeds.

Bier previously said, in a now-deleted post, that crypto accounts were burning through their daily reach by overposting. He argued repeated low-value posts like “gm” greetings left little room for real content.

That comment drew pushback from the crypto community. CryptoQuant founder Ki Young Ju said the real issue is that X’s algorithm cannot tell the difference between bots and real accounts.

Sentiment Stays Low

Outside of X, broader crypto sentiment is also weak. The Fear & Greed Index currently sits at 29, placing it in “Fear” territory. That is a recovery from last month’s reading of 11, which was in “Extreme Fear.”

Google Trends data shows search interest in terms like “crypto,” “cryptocurrency,” and “Bitcoin” has dropped sharply since peaking in early 2026.

X Expands Crypto Features Despite User Pushback

Despite users muting crypto content, X has continued building out its crypto and financial tools.

On April 15, X launched Smart Cashtags for iPhone users in the US and Canada. The feature lets users view real-time price charts for stocks and crypto without leaving the app. Assets include Bitcoin, Ether, and XRP.

Bier joined X as head of product in June 2025. Before that, he took an advisory role at the Solana Foundation in March 2025, focused on helping consumer apps scale on the network.

X is also developing XChat, a payments-ready messaging product. The platform hired designer Benji Taylor away from a crypto-native firm as part of its push into financial features.

The Fear & Greed Index reading of 29 and declining Google search interest reflect the current state of the market heading into May 2026.

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